Team Roles

• Fully ideate the final product – how it will function, how it will look – based on understanding what the actual problems are that you are trying to solve 
• Identify new clients, build long-term relationships
• Handle client communication
• Communicate client agendas to other staff members
• Conduct user testing with a group of pilot participants to find out if the app is easy to use and solves the problems you think it should solve

• Create wireframes (which show what will be on each page in the app) and prototypes (interactive drafts of the app that people can try out)
• Design the final prototypes (web & mobile app) pass to the person who will code the (back end) app
• Code the front of the app (what the user sees and interacts with in the browser)

• Create branding for the product – including a logo and complete style guide
• Create assets for all marketing and branding

• Develop and implement an SEO strategy 
• Create written content for all marketing
• Come up with a digital marketing plan that includes ads, social media marketing and more

• Code the back end of the app (creates a database to pull content about different flight locations, utilizes API’s for weather and other information, etc)